We believe in a first principles approach to entrepreneurship that leverages five rules and nine core competencies.
RuleOne: Master the Rules
All of the rules must be fundamentally understood before you enter the game. All of the rules must be followed to stay in the game. All of the rules are equally as important.LEARN MORE
RuleTwo: The Game Never Ends.
Your venture stays in the game so long as it serves its purpose. The game does not end if your venture drops out of the game. You can create a new venture and rejoin the game as many times as you like.LEARN MORE
RuleThree: Know Your Purpose.
A venture can only remain in the game so long as it serves its purpose. Your venture's purpose is the reason why it exists. Your venture's purpose must be a cause or belief that you genuinely believe in. Your venture's purpose is not money.LEARN MORE
RuleFour: Serve Your Purpose
Your venture can only serve its purpose by remaining balanced on top of its purpose. Your venture can only serve its purpose given the resources you currently have. Your venture can gain more resources by serving its purpose well. Your venture can lose resources by serving its purpose poorly.LEARN MORE
RuleFive: Play with All the Pieces
Your venture must be constructed from nine fundamental core competencies. These core competencies must all work together to balance the venture on top of its purpose. When these nine core competencies are balanced, your venture becomes level.LEARN MORE
Want to bring your idea to life?GET IN TOUCH
Start right here with us.